What hashtags brand you? I want to be known for being strategic in my social media. I also want to make contacts who share my values and passions. So, I use #bestrategic and #STEMed a lot. They both speak to my brand, but they also brand my business to potential clients in many different industries. […]
Read MoreMonthly Archives: May 2018
“Don’t be Too Social in Your Digital Branding!” Did I Really Say That?
It is so easy to fall into a pattern that I call impulsive pops. Well, you know what I mean by impulsive but “pops” is just my word for clicks. Entrepreneurs and small business owners are probably the guiltiest of this because they can do whatever they want without many digital guidelines while trying to […]
Read More
Getting That Promotion Today Means Having a Great Personal Brand
When I was at Sentara, a large heath system in Virginia, I was hired as a marketing representative for the new durable medical equipment retail unit. My job was to build relationships with both internal divisions and external physician groups or clinics. Within a few months, my boss moved on, and I was selected for […]
Read More